Coworking: Definition, how it works, benefits

Coworking has become much more than just a trend. It's a place where freelancers, startups and corporate teams share not only workspace, but also ideas, skills and opportunities for collaboration. This concept is revolutionizing the way we think about work, offering unrivalled flexibility, lower costs and a unique opportunity to connect with a diverse range of professionals.

As our society evolves towards greater mobility and flexibility, coworking is proving to be an essential solution for tomorrow's professionals. Find out now why coworking could be the key to your success.

What is coworking?

Coworking is a work organization model based on sharing a common space among individuals from different companies and sectors. Unlike traditional offices, coworking spaces offer a dynamic environment where interaction and collaboration are encouraged. Members share not only the space but also equipment and services: Internet access, meeting rooms, common areas, printers, coffee machines, etc.

The history of coworking

The concept of coworking emerged in the early 2000s and is generally attributed to Brad Neuberg, who founded the first coworking space in San Francisco in 2005. The idea was to create a community work environment for freelancers and entrepreneurs, away from the isolation of working from home. Since then, coworking has experienced exponential growth, with thousands of spaces opening worldwide. This truly reflects a profound change in how people work and collaborate.

Types of coworking spaces

There are several types of coworking spaces, each catering to specific needs and offering unique environments for different types of professionals.

1. Classic coworking spaces

Classic coworking spaces are the most common. They offer shared offices where professionals from various sectors can work side by side. These spaces generally provide basic services such as Wi-Fi, meeting rooms, and sometimes networking events. They are appreciated for their flexibility as they allow short-term rentals of workstations, whether for a day, a month, or a year.

2. Business centers

Business centers offer professional workspaces with included administrative and secretarial services. They often provide private offices, conference rooms, and call management services. These centers are ideal for companies seeking a professional presence without the constraints of managing a traditional office.

3. Coworking cafés

Coworking cafés are hybrid spaces combining a café and a workspace. They are perfect for those seeking a relaxed and informal environment. In addition to workstations, they offer drinks and snacks, creating a friendly atmosphere conducive to creativity and informal meetings.

4. Coworking spaces in hotels

More and more hotels are venturing into coworking, transforming their common areas into shared workspaces. This trend allows traveling professionals to find a flexible and well-equipped workspace. Hotels often offer additional services such as access to fitness facilities, restaurants, and concierge services.

How does coworking work?

To become a member of a coworking space, it is generally necessary to follow a few simple steps. Here's how to proceed effectively:

Registration and membership

Search and selection of the space

The first step is to identify a coworking space that matches your specific needs. Consider the location, services offered, and the general ambiance. For example, if you frequently need meeting rooms, choose a space that has enough of them. If you prefer a quiet environment, opt for spaces emphasizing silent work areas.

Visit the space

Most coworking spaces offer guided tours. This allows you to discover the facilities in person, ask questions, and get a precise idea of the ambiance and available equipment. You can test the quality of the internet connection, examine the office layout, and explore common areas like kitchens and relaxation zones. A visit also gives you the opportunity to meet other members and feel the community dynamics.

Registration procedure

Once you have found the ideal space, it's time to proceed with registration. This step usually involves filling out an online or on-site form. This form asks for basic information such as your name, address, company name, and your specific needs in terms of services and equipment.

Choice of membership plan

Coworking spaces offer a variety of membership plans to suit different needs and budgets. You can opt for daily passes, ideal for occasional use, or monthly or annual subscriptions, offering regular access and often additional benefits. For example, a monthly subscription may include unlimited access to meeting rooms or discounts on professional events. Some spaces even offer tailored plans for teams, including private offices and additional services.

Fees and payments

Fees vary depending on the chosen membership plan and desired additional services (such as access to meeting rooms or personal lockers). Payment can often be made online, by bank transfer, or by credit card. Some coworking spaces offer flexible payment options, such as discounts for long-term commitments.

Advantages and disadvantages of coworking

Coworking presents many advantages, attracting a wide diversity of professionals, from freelancers to large companies. However, it is also important to consider its few disadvantages to make an informed choice.

Advantages of coworking

Flexibility

• Adaptable subscriptions: Coworking spaces offer a variety of formulas, ranging from daily use to monthly or annual subscriptions. This allows users to choose what best suits their needs. For example, a freelancer can opt for a daily pass when needing a professional environment, while a growing startup might choose a monthly subscription to ensure stable space for its team.
• Extended hours: Many coworking spaces are accessible 24/7, offering great flexibility for those with unconventional schedules or tight deadlines.

Professional networking

• Collaboration opportunities: Working in a shared space allows meeting professionals from various sectors, facilitating skill exchanges and potential collaborations. For example, a graphic designer might meet a web developer and launch a joint project.

Cost savings

• Reduced overheads: Members share the costs of services and infrastructure (Internet, electricity, printers, etc.), which is often cheaper than renting a traditional office. A company can thus access a fully equipped office without having to invest in expensive furniture or equipment.
• No long-term commitment: Unlike traditional office rentals, coworking spaces generally do not require long-term commitments, allowing better financial management. This is particularly advantageous for small businesses and startups that may have changing workspace needs.

Productivity and well-being

• Stimulating environment: Working surrounded by other professionals can be motivating and increase productivity, compared to the isolation of working from home. Daily interactions and the positive energy of a shared space can encourage greater focus on work.
• Adapted facilities: Coworking spaces are often designed to promote well-being, with relaxation areas, equipped kitchens, and sometimes even sports or relaxation facilities. In Deskeo coworking spaces, for example, you can enjoy a coffee in a friendly setting.

Disadvantages of coworking

Despite its many advantages, coworking also presents some challenges that may not suit all worker profiles.

One of the main disadvantages is the lack of privacy. Working in an open space can make concentration difficult and compromise the confidentiality of conversations, especially for those handling sensitive information.

Additionally, ambient noise can become a distraction for those who need a quiet environment to concentrate. Interactions between colleagues, phone calls, and impromptu meetings can create a constant background noise that disrupts individual work. For some, this lack of tranquility can reduce productivity and increase stress.

At Deskeo, we have designed our coworking spaces as true living spaces, where productivity and well-being shape your days. Do not hesitate to contact us for more information!